Google Ads – Keywords Match Types

When creating ads in the Google search network, the system requires adding keywords, i.e. phrases, after entering which the recipient […]

Free SEO Tools

If you want your website to generate more traffic, you need to engage in SEO efforts. This will help you […]

The Benefits of Local Positioning (Local SEO)

There’s no doubt that Google is the most popular search engine among Internet users. It’s estimated that over 90% of […]

Google Discovery Ads: the Essentials

Google Discovery Ads is an advertising format that allows you to reach a wide audience in various places on the […]

Optimizing a Product Feed

A product feed, also known as a product file, is an essential element of a PLA (Product Listing Ads) campaign […]

SEO strategy – What Is It?

Website positioning is a complex process that should be preceded by a meticulous audit of the website and defining SEO […]

Choosing Between Inbound and Outbound Marketing

Marketing is essential to market presence, especially nowadays, when it’s very competitive. Fortunately, conducting extensive and effective marketing activities doesn’t […]

SXO – What Is It?

The world of online marketing is constantly evolving. Technology is constantly changing, as are the users, their habits, expectations, and […]

Copywriting and Content Marketing – What’s the Difference?

If you want to strengthen brand awareness and at the same time build greater reach on the Internet, you need […]

SEO Tools – 8 Suggestions from Verseo

Which SEO Tools does Verseo use for website positioning? SEO specialists’ work consists mainly of analysing large amounts of data […]

Performance Max Campaigns – A New Feature in Google Ads

Early this month a new player joined the Google Ads campaign line-up: Performance Max. Google states beta testing of this […]

How To Build Domain Authority?

SEO is full of myths, half-truths, and as a constantly evolving industry, and outdated information as well. Web page optimization […]