Posts by: Maciek Popiołek

Machine Learning
What Is Machine Learning?
Maciek Popiołek

Machine Learning is a form of artificial intelligence that follows data provided from the web. This means machine learning systems […]

CMS - What Is It?
CMS – What Is It?
Maciek Popiołek

Not so long ago, HTML was the bare minimum required to create and maintain a website. Today, however, it’s not […]

Call to Action
Call to Action – What Is It?
Maciek Popiołek

One of the most important features of marketing texts is the presence of a Call To Action (CTA) – usually […]

Hosting - what is it
Hosting – What Is It?
Maciek Popiołek

Hosting is quite a mysterious term – people who are not in any way connected with IT or web hosting […]

How to Launch an Online Store
How to Launch an Online Store?
Maciek Popiołek

The popularity of online shopping is clearly on the rise, as more and more consumers are coming to appreciate its […]

Combining Advertising Channels
Case Study: The Benefits of Combining Advertising Channels
Maciek Popiołek

Today we’re looking at a store which outsourced its advertising to us since the day of its launch. It’s been […]

user generated content
User-Generated Content – What Is It?
Maciek Popiołek

In the past, in the world of marketing, the advertiser spoke and the audience listened. Today, the relationship between the […]

Google Ads Campaign – Does Your Agency Do It?
Maciek Popiołek

Google Ads Campaign – 80 Key Settings Below we present you a list of 80 most important Google AdWords campaign […]

How much does it cost to advertise in Google?
Maciek Popiołek

Find Out How Much Advertising on Google Costs! The Google AdWords campaign is a tool thanks to which reaching a […]

Product Feed – Rules of Designing Product Feeds
Maciek Popiołek

Rules of designing the product feed – how to prepare a suitable structure Many advertisers who run online stores choose […]