Optimization strategies

More than 50 algorithms allow for strict adjustment
of activities to business goals:

  • Income maximization based on the budget
  • Conversions maximization based on the budget
  • Traffic maximization based on the budget
  • CPA
  • ROAS
  • Maintaining the position at the lowest possible cost
  • MIX of strategies


Use the wide spectrum of possibilities and perfect channels to reach the people you want:

  • Google Search
  • Product listing Ads
  • Display network
  • Google Ads
  • Amazon
  • Programmatic
  • SEO
  • Price Comparison
  • YouTube
  • Facebook
  • LinkedIn

Ad formats

Depending on the channel and target group you can use specific advertisement format which will be the best for your potential customers including rich media formats:

  • Text Ads
  • Display Ads
  • YouTube Ads
  • Dynamic Search Ads
  • Responsive Ads
  • App Install Ads
  • Shopping Ads
  • Rich Media Ads


We are successfully extending the scope of integration with other systems for your convenience and efficiency, as well as for the purpose of measuring the advertising activities:

  • Google Analytics
  • Google Merchant Center
  • Call Generators
  • Google Marketing Platform
  • Hubspot
  • Call Tracking
  • Chats & Bots


Apart from constant monitoring we provide systematic feedback on your campaigns. The reports are prepared in a clear and user-friendly form:

  • Customer panel
  • Weekly reports
  • Monthly reports
  • Business Intelligence Reports
  • Advanced Google Data Studio templates


Our tool enables the control of the marketing budget as well as planning and forecasting the potential changes in the costs/income relation:

  • Advanced control and planning the budget
  • Forecasting the budget and income/orders
  • Control over multiple advertising accounts
  • Planning seasonality and marketing activities


We track our customers’ journey. We identify the channels worth investing in and we measure:

  • Google Ads
  • Google Analytics
  • DoubleClick Floodlight

Verseo Campaign Manager