December 30, 2019 Strategy and business What is an affiliate program and how does it work? Definition and rules of affiliate marketingAffiliate marketing isn't new, but it's gaining momentum year after year. For advertisers, it's a chance to acquire new customers and achieve their business goals, and for publishers, it's a way to earn money by promoting specific products or services.Maciej Popiołek what's that e-commerce benefits Products sale strategy
December 16, 2019 E-commerce and sales How to present products in an online store to increase sales?The Polish e-commerce market is already worth 40 billion złoty, and nearly 60% of Poland's population uses this type of shopping. The fear of online shopping has long since vanished, and consumers no longer have any problems obtaining clothes, books,…Dominika Słomka e-commerce conversions descriptions Products sale ux
December 12, 2019 E-commerce and sales How to Prepare Your Online Store for the Holidays? E-commerce Tips for the Holiday SeasonHow to prepare your online store for the holidays? The last quarter of the year is the busiest sales period for many companies. According to statistics, some stores can generate up to 50% of their annual revenue during this time. Such high traffic is closely related…Jakub Nowak e-commerce guide sale
November 18 2019 E-commerce and sales The most effective e-commerce advertising channels that increase salesWith over 56% of Poles shopping online, online advertising holds enormous potential. It's worth tapping into this potential to increase sales and achieve other business goals. Find out which channels can help you reach a wide audience. E-commerce advertising is the foundation of effective…Dominika Słomka e-commerce sales channels conversions advertising sale strategy
November 7 2019 E-commerce and sales How Red Price Alert Increases In-Store Conversions? Win Back Customers in E-CommerceAs an online store owner or manager, you realize that only a fraction of people who visit your website ultimately make a purchase. Even increasing this statistic by 0,5% can be a significant success. Ways to achieve a better conversion rate…Maciej Popiołek dinner e-commerce conversions sale indicators
18 Września 2019 E-commerce and sales Benefits of affiliate marketing – what is it and how to start making money from it?Online marketing offers enormous opportunities that increase your chances of achieving your business goals. It encompasses a wide variety of tools, including affiliate marketing. Find out what it's all about and whether it's worth investing in. What is affiliate marketing?Maciej Popiołek what's that sales channels sale
16 Września 2019 E-commerce and sales Content Commerce – What Is It? From Content to Transaction (Definition and Mechanism)Are you looking for a way to increase traffic and conversions? Want to improve your image through effective PR? Learn the essence of content commerce – it's a solution that will help you reach internet users, turning them into real customers. Find out how it works.…Jakub Nowak happy e-commerce conversions benefits sale strategy
9 Września 2019 Strategy and business More traffic, conversions, and loyalty – three marketing strategies for your online storeE-commerce companies face intense competition. Knowing how to reach your target audience and stand out in the market is essential. Your marketing strategies should therefore focus on attracting new…Dominika Słomka e-commerce sale strategy
August 7 2019 Strategy and business Marketing mix – what is it and how does it help increase sales? The 4P, 4C, and 7P models.To achieve specific business goals, every company should conduct appropriate marketing activities. To achieve success, however, you must first understand the basics! What does it mean to market something? How do you go about it? And what makes some…Dominika Słomka what's that sale strategy
June 27 2019 Analytics and data Performance Marketing – What Tools Guarantee Sales? Examples and AdvantagesPerformance marketing – or, clicks aren't everything. Performance marketing has a clearly defined goal – generating as many sales as possible. Therefore, measuring its effects should be very simple, and the metrics seem obvious. However, the survey…Dominika Słomka sales channels conversions tools advertising sale
10 May 2019 Tools and technology What is a Landing Page? Definition, Features, and Tips for Increasing ConversionsA landing page is one of the most important tools used in online marketing to acquire customers and sales leads. A well-designed landing page focuses the user's attention on a single offer and leads them to take a specific action—for example, leaving…Maciej Popiołek conversions leads optimization guide sale ux utility
9 May 2019 SEO and Content Marketing Website optimization – how to turn users into loyal customers?How to acquire customers through website optimization? Acquiring customers is the primary goal of your business. And rightly so, because the more customers you have, the more profit you generate. The problem is that the modern customer loves to shop,…Dominika Słomka benefits optimization sale