SEPTEMBER 19, 2021 Case studies and interviews Case study – Shoper store positioning (160% increase in TOP3 keywords)At Verseo, we optimize nearly 50 stores based on the Shoper platform. We have extensive experience, and the system has proven to be SEO-friendly, as evidenced by our results. We receive many inquiries from potential clients regarding…Magdalena Walczak case study phrase ranking Seo shopper visibility
9 Września 2021 Tools and technology Marketer's Essentials – Recommended SEO, Analytics, and Social Media Tools You Need to KnowEffective marketing activities often require a significant amount of work from an entire team of specialists. Maintaining a website and social media profiles, advertising on Google and social media, contacting influencers and journalists, organizing promotional events, website positioning, and creating landing pages for…Magdalena Walczak tools promotion ranking
July 30 2021 Case studies and interviews SEO Case Study – Home and Garden Industry (+700% increase in TOP10 phrases)We often begin our SEO work when a client already has established some search engine visibility and a good reputation among customers and simply wants to fully utilize their website's potential. Sometimes, however, we start from scratch, taking…Artur Krawczyk case study phrase linking ranking keyword visibility
April 14 2021 Strategy and business Books on Marketing – A List of Must-Reads in the Field of Digital MarketingWhen we first start marketing, we often find ourselves feeling a bit hazy. We test various options, publish posts, and pay for advertising that doesn't generate any profit, only to ultimately become discouraged by the lack of response from our audience. That's why it's worth arming ourselves with…Magdalena Walczak guide ranking strategy
23 March 2021 Tools and technology Which newsletter tool should you choose? Email marketing systems – features, pricingThe potential of newsletters is enormous. This form of marketing allows us to reach people who have already provided us with their contact information and are therefore interested in our offerings. This presents a marketer with an opportunity to create a loyal customer base that will…Magdalena Walczak tools newsletter ranking
19 March 2021 Tools and technology Search engines other than Google – overview, popularity and market share (Bing, DuckDuckGo, Baidu)Google is undoubtedly the leader in the internet search engine market. Both its indexing engine and the entire gigantic network of interconnected services of the Mountain View, California-based company have virtually monopolized the internet marketing market. Ranking your company's website on Google or using…Adam Kubaszewski google guide ranking sprinkle search
January 20 2021 Tools and technology The best tools for creating webinars - an overview of free and paid solutionsAdvances in technology have meant that many training sessions and presentations today don't require travel, renting rooms, or arranging a projector or microphone. Often, much more engaging and complex events can be held online, allowing participants to join a virtual meeting room.Magdalena Walczak tools ranking webinar
November 22 2019 SEO and Content Marketing Keywords – do you know how many phrases your website is positioning for?The current dominant trend in SEO is "broad SEO," which is focused on ensuring the highest possible visibility for the website being developed by an SEO specialist. We've already discussed the number of keywords in SEO contracts here. In this post, we touched on the issue of…Joanna Michalska phrase google ranking keyword visibility
November 14 2019 SEO and Content Marketing Emoji and SEO – do colorful icons affect your Google ranking?There's no doubt that emoji have become a vital element of online communication. What's more, some argue that this group of pictograms is the fastest-growing language in the world. We use them extensively in everyday conversations with family and friends, as well as…Maciej Popiołek google ranking sprinkle title visibility
August 28 2019 SEO and Content Marketing Surfer SEO – opinions, capabilities and effectiveness of the tool for SEO specialistsThe work of an SEO specialist is full of challenges - sometimes it's an algorithm update and a reshuffle in the serps, sometimes the hosting has a problem and the site is "down", sometimes an email appears in the inbox starting with the words... "Good morning, we would like to inform you about the planned...Barbara Oleszek tools optimization ranking
August 16 2019 Tools and technology Free tools for marketers – recommended programs that streamline workWant to conduct marketing activities even more effectively? The right tools will help you achieve this, not only streamlining your work but also allowing you to track the results of your efforts. They're worth taking advantage of, especially since many advanced applications are available for…Dominika Słomka tools promotion ranking
July 15 2019 SEO and Content Marketing Effective SEO – What Does It Depend On? Google's 250+ Ranking Factors ExplainedWhether a website appears on the main search page for a given phrase depends on Google's ranking factors, which index the site and determine its user appeal. If the crawlers "don't see" the page, there's a slim chance that...Maciej Popiołek algorithm linking off site on site ranking keyword
