July 14 2021 Social media YouTube positioning – tips for increasing video reach and viewsThe internet is a place of constant change. Platforms are born, gain popularity, and die, replaced by more modern channels more relevant to modern users. This cycle of digital life applies to most websites, but there are some that break away from…Magdalena Walczak algorithm filmy guide sprinkle keyword visibility
April 12 2021 SEO and Content Marketing What are keywords? Definition, role in text, and selection for search engine algorithms.A keyword phrase is—nomen omen—one of the key concepts related to website positioning in search engines. The proper selection of keywords and their number determines a website's visibility online, and therefore how…Adam Kubaszewski what's that phrase keyword
December 14, 2020 SEO and Content Marketing Keyword Analysis – Best Practices for Effective SEO and Content Marketing"Being" online is relatively simple—just create a social media fan page, a Google Maps business card, or build a website, and voila!—your business exists online! Reaching customers, engaging them with your offerings, and effectively…Barbara Oleszek audit phrase keyword
November 18 2020 SEO and Content Marketing Long Tail SEO – what is it and why do long tail phrases increase conversions?This isn't the first time we've touched on the long-tail topic on our blog. Two years ago, we published a post explaining what long-tail keywords actually are and how to select long-tail keywords. If you haven't…Joanna Michalska phrase conversions semantics keyword visibility
July 24 2020 SEO and Content Marketing Website optimization and positioning – what to do to increase your company's visibility?Is SEO necessary to be found online? No, it's not—the moment you allow web crawlers to access your site, you're automatically integrated into the cogs of the vast machine known as Google. Simply being listed in the search engine database…Barbara Oleszek phrase keyword
June 10 2020 SEO and Content Marketing SEO for Software House – How to Reach New Clients in the IT Industry?IT is an industry that, at the moment, seems more resilient to global market turmoil. Indeed, in a time of pandemic and a world threatened by an impending crisis, it seems that the broadly defined IT market is still branching out and…Barbara Oleszek B2B happy Seo keyword visibility
8 May 2020 SEO and Content Marketing How to choose keywords that will attract customers? Selecting keywords for a contractThe issue of selecting keywords for SEO contracts can be highly controversial. Despite the growing popularity of solutions focused on overall website visibility—without specifying specific keywords or paying for results—there's still a lot of…Joanna Michalska phrase tools guide keyword strategy
November 22 2019 SEO and Content Marketing Keywords – do you know how many phrases your website is positioning for?The current dominant trend in SEO is "broad SEO," which is focused on ensuring the highest possible visibility for the website being developed by an SEO specialist. We've already discussed the number of keywords in SEO contracts here. In this post, we touched on the issue of…Joanna Michalska phrase google ranking keyword visibility
July 15 2019 SEO and Content Marketing Effective SEO – What Does It Depend On? Google's 250+ Ranking Factors ExplainedWhether a website appears on the main search page for a given phrase depends on Google's ranking factors, which index the site and determine its user appeal. If the crawlers "don't see" the page, there's a slim chance that...Maciej Popiołek algorithm linking off site on site ranking keyword
25 March 2019 SEO and Content Marketing Semantic Search – How Does Understanding User Intent Change SEO?Semantic search - what's it all about? Less than 10 years ago, SEO was about, among other things, understanding how search engines generate results and which keywords have the most searches, in order to then create…Maciej Popiołek algorithm semantics Seo sprinkle keyword visibility
27 February 2019 SEO and Content Marketing Keyword cannibalization – diagnosis and how to combat cases of phrase cannibalization?Eating your colleagues isn't cool. Especially if you're on the same boat and the reason isn't hunger, but gluttony. Keyword cannibalization, as this anecdote pertains to it, is a phenomenon that often stems from overzealousness or…Jacek Smogur mistakes keyword visibility
21 February 2019 SEO and Content Marketing Big Data – definition, benefits and how to effectively use its potential in SEO?Bid data – explore the big topic! According to recent data, 2,5 trillion pieces of data are created on the internet every day (one trillion is the number 460 followed by 18 zeros). For example, approximately 000 hours of video are uploaded to YouTube daily. In turn…Maciej Popiołek analytics tools semantics keyword indicator
