12 February 2026 AdBook TikTok Ads – how to create storytelling in 8 seconds?Just a few years ago, TikTok was primarily associated with dancing and viral videos. Today, it's one of the most effectively growing advertising channels – with its own targeting system, integrated video shopping, and an algorithm that instantly finds your audience. TikTok is…Mariusz Piskor filmy advertising social media
January 31 2026 AdBook One video and three platforms – how not to lose effectiveness in adapting your creations?A well-designed video can work for you on YouTube, Meta, and TikTok simultaneously—but only if each version is tailored to the audience's context and the platform's algorithm. Video Content Optimization—Why Does Format Matter for Results?Mariusz Piskor filmy images social media
December 22, 2025 Strategy and business Black PR – what is black PR, how does it work and how to protect your company's image from it?Black PR is the deliberate, systematic, and organized process of influencing public opinion in a way that damages the image of a person, company, or organization. Unlike standard public relations activities, which focus on building a positive image, bad PR…Mariusz Piskor filmy google ads target
December 30, 2024 Social media YouTuber Ranking 2026 Poland – Who's Worth Collaborating With? Who Has the Most Subscribers?Influencer marketing has become one of the most effective promotional tools today. YouTube, as the world's second-largest search engine, offers enormous opportunities to reach potential customers, allowing YouTubers to exert a significant influence on their viewers' purchasing decisions. The offer…Maciej Popiołek filmy ranking social media
4 May 2023 Tools and technology Video Editing Software: Ranking of the 12 Best Video Editors (Free and Pro)Videos are becoming increasingly important as part of an e-commerce content strategy. High-quality recordings can help increase engagement with a website or channel, and consequently, influence sales. To offer professional and engaging videos, the entrepreneur creating them…Izabela Piranska filmy tools ranking
December 22, 2022 Social media YouTube Live for Webinars – Pros and Cons – Latency, Ads, and Chat Interactivity AnalysisYouTube Live for webinars – yes or no? This article dispels any doubts! Webinars are becoming increasingly popular. They're excellent tools for building a personal brand or expert image. Users appreciate their interactivity and the opportunity to gain important…Monika Pałczyńska filmy social media webinar
SEPTEMBER 2, 2022 SEO and Content Marketing Content marketing – what are the benefits? How does content marketing support business development?Content marketing is a concept that's being discussed more and more frequently. Are you wondering why companies want to pursue content marketing? It's certainly not a matter of current trends, but rather the potential for significant business benefits.Monika Pałczyńska happy filmy benefits
19 Września 2022 Paid Campaigns (PPC) YouTube Select – What is it? Premium YouTube advertising and high-quality channels (Lineups)YouTube Select replaced the Google Preferred program, which focused on selling ads on 5% of YouTube channels, selected based on the highest user engagement and popularity. The current solution is more affordable for advertisers investing smaller budgets in reach campaigns,…Kasia Nowakowska filmy advertising trendiest
18 May 2022 Social media Video marketing – how to set up and optimize a YouTube channel for your company?Video is a versatile and engaging content format. It's no wonder its use in marketing is gaining popularity among companies across many industries. This trend is affecting both large enterprises and small businesses. Consumers appreciate lively content because it's easy…Sylwia Śmigielska filmy how to create social media
April 11 2022 Tools and technology Webinar – What is it and how to organize it? Definition, types, and applications in business.Silence on the set, camera rolling, action! It's time to start the webinar! We present practical tips on how to prepare for it and what tools to use to increase listener engagement. According to the livewebinar report, over 85% of surveyed companies plan to organize a webinar in 2022.Dominika Słomka filmy how to create webinar
12 March 2022 Social media TikTok – what is it, how does it work and why is it one of the most important social media platforms today?Social media, on the one hand, reflects technological and social changes, but on the other, they, in a sense, create them. Sites gain popularity only to eventually lose it—sometimes as a result of ill-considered updates and poor strategy, sometimes due to…Adam Kubaszewski what's that filmy social media
July 14 2021 Social media YouTube positioning – tips for increasing video reach and viewsThe internet is a place of constant change. Platforms are born, gain popularity, and die, replaced by more modern channels more relevant to modern users. This cycle of digital life applies to most websites, but there are some that break away from…Magdalena Walczak algorithm filmy guide sprinkle keyword visibility
