12 March 2026 Paid Campaigns (PPC) How much does Facebook advertising cost? Meta Ads budget – how much should you start with?Planning your first Meta Ads campaign and wondering how much Facebook advertising costs? This is a question every business owner who wants to reach new customers through social media asks themselves. The answer isn't clear-cut, because the price of Facebook advertising…Mariusz Piskor budget facebook ads fb How much does it cost advertising social media
27 February 2026 Social media Threads by Meta – what is the new social platform and how does it work?Threads is rapidly gaining popularity as a fast, conversational platform. Below, you'll find a detailed overview of how it works, its features, and why more and more people are asking: "What is Threads?" Threads – what is it? Understanding what it is…Mariusz Piskor what's that fb social media
December 26, 2025 Tools and technology How does a data warehouse impact business? Features and applications in decision-making.A data warehouse is an advanced system for collecting, organizing, and analyzing information from multiple sources. It allows companies to quickly acquire structured knowledge, supports strategic decisions, and facilitates the management of large data sets. A detailed explanation: a data warehouse – what is it and what…Mariusz Piskor fb advertising social media
November 20 2025 Case studies and interviews Cosmetic recipe for success: Verseo and Mokosh set a new standard for e-commerceDoes your marketing agency understand your products as well as you do? At Verseo, that's key! A sales increase of over 49% and a 56% higher ROAS year-over-year are just the beginning. Discover how we transformed advertising campaigns in…Monika Pałczyńska facebook ads fb remarketing
2 February 2025 Social media How to Create a Facebook Page for Your Business? Step-by-Step InstructionsAlmost every internet user has a Facebook profile. While the platform's popularity may seem to have waned somewhat due to the rise of other services like Instagram and TikTok, it's still considered one of the most important…Maciej Popiołek fb guide promotion social media strategy
January 13 2025 Social media Meta Business Suite – what is it and how to manage your FB and IG accounts from one place?There are many tools that allow you to more effectively manage your social media accounts, such as Facebook and Instagram. Meta Business Suite is undoubtedly one of the best. What is it? What features does it offer? How can you leverage its potential to achieve…Maciej Popiołek fb tools social media
December 23, 2024 Paid Campaigns (PPC) Targeting B2B ads on Facebook – the best ways to reach business customersFacebook advertising is commonplace for B2C companies. After all, social media is a great way to reach consumers. But what if your company primarily serves business customers? Is it worth investing in…Maciej Popiołek fb campaign conversions remarketing target indicators
SEPTEMBER 27, 2024 Social media Dark Post – what is it, how does it work and when is it worth using in an advertising campaign?Social media like Facebook, Instagram, and TikTok offer enormous opportunities for advertising products, services, and brands. It's no surprise, then, that there are numerous promotional methods, often differing from the standard, widely known ones. One of them is…Maciej Popiołek what's that facebook ads fb
July 8 2024 Social media Messenger – what is it and how does it work? How to use and configure business features?Messenger is one of the most popular communication tools. We use it every day to stay in touch with friends and family via messages or video calls. Did you know that Messenger is more than just a communication tool? Read on and see how…Maciej Popiołek what's that fb social media
November 22 2022 E-commerce and sales Facebook Marketplace – What is it? How does local and retail sales work on Facebook?Facebook is a portal that constantly strives to keep up with the times. By introducing new features, it connects users in new ways. For some time now, it has been running a pleforma marketplace that allows for sales. How exactly does it work? Who…Monika Pałczyńska fb social media sale
SEPTEMBER 7, 2022 Social media When to post on Facebook and Instagram? The best times to postFacebook and Instagram are social media platforms with billions of users. This means a huge audience, which you can benefit from, but it also means a lot of competition. If you want your posts to be popular, not only their quality is important…Monika Pałczyńska fb guide social media
April 19 2022 Paid Campaigns (PPC) Targeting on Facebook – how to use Meta data to reach customers?Facebook is estimated to surpass 3 billion users in 2022. That's twice as many as Instagram and three times as many as TikTok, although the latter boasts the fastest growth rate and the potential to challenge for the crown with…Monika Pałczyńska facebook ads fb target