August 3 2026 Tools and technology Rendering – Definition, Process and Optimization MethodsRendering is responsible for what a user ultimately sees when they enter a website or launch an application—from content layout to graphics to interactive elements. The way this process is performed affects a website's loading speed, its visibility, and more.Mariusz Piskor tools Website technology
July 1 2026 Tools and technology What is a button? Definition, meaning, and types of buttons on websites.It's hard to imagine a modern website without buttons. They guide users through the shopping journey, encouraging registration, and completing transactions. While this element may seem simple, its design requires an understanding of usability principles and the psychology of perception.Mariusz Piskor digital marketing how to create Internet marketing project Website
June 26 2026 Tools and technology What is DNS? Definition and Operation of the Domain Name SystemEvery visit to a website is preceded by a process invisible to the user: the conversion of the address entered in the browser into a sequence of numbers understandable by servers. DNS, one of the foundations of the modern internet, is responsible for this. In this article, we explain what lies behind…Mariusz Piskor domena configuration Website
June 12 2026 Tools and technology Typography in marketing, or how to choose a font for your website and advertising creationsBefore a user reads the first word on your website, ad, or poster, they've already formed an initial opinion of your brand. This happens instantly and largely unconsciously – and typography is responsible for this. Well-chosen…Mariusz Piskor digital marketing Internet marketing strategy Website
June 8 2026 SEO and Content Marketing Learning SEO step by step – from keyword selection to analytics in the AI eraSEO is one of those areas of marketing where knowledge can quickly become outdated. Google makes minor algorithm changes almost daily, and several times a year, it announces major updates that can significantly reshape search results. At the same time, it's never been…Mariusz Piskor ai google jak zrobić guide Seo Website search
June 5 2026 Tools and technology HTML and CSS code optimization and SEO – how does coding affect your Google ranking?You can have the best content and the most engaging design, but if your website is a mess under the hood, it will be difficult to win the race for rankings in Google. HTML and CSS optimization is about working on what the user doesn't see, but what…Mariusz Piskor css html optimization Seo Website
June 1 2026 SEO and Content Marketing Friendly URL – what is it, what does it look like and how to create it?A URL is one of those page elements that, at first glance, may seem trivial, but in reality, it has a real impact on how your site is perceived by users and search engines. A well-structured, user-friendly URL makes navigation easier,…Mariusz Piskor address how to create linking optimization forwarding Website url
29 May 2026 Tools and technology What is vector graphics and how can you best use them in marketing and design?Did you know that the image format you use on your website can directly impact its ranking in Google? Most website owners don't realize that converting a few PNG files to their SVG equivalent…Mariusz Piskor images Internet marketing project Website
25 May 2026 Artificial Intelligence (AI) AI SEO Statistics – How to Prepare for Search Engine Changes?400 million users use ChatuGPT weekly. Google AI Overview is now live in over 200 countries and reaches 1,5 billion people monthly. Organic traffic on many sites has dropped by 15-25%—not because they fell out of favor…Mariusz Piskor ai google guide Website search
22 May 2026 Tools and technology What is an SSL certificate and why does every website need one?Imagine a customer entering your online store, starting to enter their payment card details, and suddenly their browser displays a red message: "Your connection is not private." Most users abandon their purchase at that point and never return. Certificate…Joanna Michalska security what's that ssl Website
20 May 2026 Tools and technology How to Check a Website's History? Viewing Previous Website VersionsWant to see what a website looked like a few years ago? Check for deleted content, old listings, or analyze competitor activity? A website's history can provide valuable information for website owners, SEO specialists, and marketers alike. Fortunately…Mariusz Piskor analytics tools Website
6 May 2026 Paid Campaigns (PPC) Are changes to the website necessary for the ad to work?In advertising campaigns, it's easy to assume that results depend primarily on what happens in the advertising system. Budget, bids, keywords, settings—these seem paramount. The problem is that in practice, many campaigns reach…Mariusz Piskor google ads campaign optimization advertising Website