August 31 2026 Paid Campaigns (PPC) SEO, PPC, and SEM from the ground up. What is it and how does search engine marketing work?SEM is a whole, while SEO and PPC are two paths to the same customer. We'll break down the concepts and show you where to start.Weronika Chorążewicz what's that guide ppc PULL Seo
June 20 2026 Paid Campaigns (PPC) SEM advertising – what is it and why is it worth investing in?SEM is one of the oldest terms in online marketing, but its scope in 2026 looks completely different than it did just a few years ago. Alongside organic SEO and paid campaigns, it also includes visibility in AI tools, and the boundaries…Mariusz Piskor cpc google campaign conversions advertising PULL
11 May 2026 SEO and Content Marketing What does cooperation with an SEO & SEM agency involve?Collaborating with an SEO and SEM agency usually begins with the simple premise that the company wants to increase its online customer base. At this stage, marketing seems like a separate area that can be outsourced and accounted for. Only during…Mariusz Piskor agency biznes PULL Seo
December 16, 2024 SEO and Content Marketing SEO/SEM Agency Ranking 2024 – Compare Marketing Agencies (Finances and Offers)There are thousands of marketing agencies on the Polish market. From a client's perspective, the choice is difficult – each agency has its own unique DNA, placing different marketing emphasis on communication and subsequent order fulfillment. Therefore, we have attempted to unify what we consider to be the most important…Adam Kubaszewski agency ranking PULL
12 Września 2022 SEO and Content Marketing Differences Between SEO and SEM – How to Combine Them? Choosing the Optimal Website Promotion StrategyThese days, almost every company has a website. However, for potential customers to find it, it must appear in search results for specific terms (keywords). This is why SEO and SEM activities are so…Maciej Popiołek what's that PULL visibility
July 15 2022 Strategy and business SEO and Google Ads aren't enough! Find out how else you can promote your business online.Is search engine leadership your primary goal? Focus on SEO and Google Ads, but know that coffee doesn't exclude tea. Invest time and resources in other channels to harness the full power of online marketing and every…Maciej Popiołek google ads PULL social media
30 March 2022 Paid Campaigns (PPC) Google Ads Automated – how does it work? Who can benefit from campaign automation and what?According to data collected by gs.statcounter.com, Google remains the undisputed monopolist in Poland. Over 96,6% of internet users in our country choose this search engine. It still ranks second to none. Microscopic slices of the internet pie are shared among themselves: Bing with a 2,47% share…Monika Pałczyńska automation cpc google campaign conversions PULL
January 10 2022 SEO and Content Marketing SEO Advertising – the effects of combining paid Google Ads advertising with positioningWhen starting or continuing your online marketing journey, you're faced with an important decision: which channels to choose? A brand's digital presence involves many different ways to reach customers, and the multitude of options available can seem…Adam Kubaszewski advertising PULL visibility
December 21, 2021 Strategy and business How to start internet marketing? How to build your brand's online visibility?Running a business in almost any industry, sooner or later it's time to take advantage of the opportunities offered by online marketing. This applies not only to typically digital businesses, but also to those that, until recently, could easily survive without a digital presence...Adam Kubaszewski jak zrobić guide PULL
December 5, 2021 Tools and technology Marketing Guides – A Database of Proven Knowledge (Google Ads, SEO, and Social Media)Our regularly published expert articles are popular among managers of companies not only in the marketing industry. Almost every company entering the next phase of development should prioritize continuous learning. Therefore, it's worth revisiting marketing guides from…Maciej Popiołek guide PULL visibility
23 February 2021 Tools and technology Internet marketing – the best tools that will make the daily work of a marketer easierThe importance of marketing continues to grow. Saturated markets and intense competition force companies to undertake extensive activities to promote their businesses and strive to stand out from other similar companies. Effective implementation requires knowledge, commitment, and critical…Maciej Popiołek google tools PULL
SEPTEMBER 24, 2019 Paid Campaigns (PPC) Which online campaigns should you choose to really increase sales?Online marketing is a tool that allows you to expand your potential customer base using modern communication channels. If you want to establish a presence online and build your image, you need to take action. Find out which online campaigns are a must. Google Ads –…Maciej Popiołek campaign advertising PULL
