It's hard to imagine modern retail today without e-commerce, the widespread online retailing that has been around for years. Due to the ever-dynamic growth of this industry, new online stores and the e-commerce platforms that support them are regularly emerging. One such example is AtomStore, a popular platform for discerning customers, and with good reason, recognized by many users.
E-commerce platform – definition and application in online business
Modern e-commerce platforms are software solutions that, thanks to their functionalities, enable convenient, intuitive, and effective online sales. The operation of such platforms primarily involves integrating the most important functions needed to manage sales and the entire store.
Integrating functions such as order processing, product catalog management, payment system management, and collaboration and communication with courier companies significantly simplifies e-commerce operations and streamlines online store operations. E-commerce platforms also make it easier for online store owners and their employees to conduct effective performance analysis and marketing activities.
Benefits of implementing an e-commerce platform – why is it worth it?
Using modern e-commerce platforms offers convenience and operational efficiency, providing invaluable support for both online store owners and the sales, complaints, and marketing specialists employed to manage them.
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By integrating the most important functions of an online store, it's possible to gather all the key elements of its operation in one place. This also allows the business owner to focus on the most important things. The sales person doesn't have to independently manage the complex technical aspects of the store's operation and maintenance.
AtomStore – introduction to the sales platform
The innovative AtomStore platform is a SaaS-based software platform designed with premium customers in mind. Founded in 2011, it offers comprehensive support for online stores and B2B systems. The AtomStore platform offers several subscription options, covering various functionalities. You can also try it out for free with a 30-day demo.
AtomStore is a platform frequently chosen by e-commerce leaders. Its wide range of migrations, features, and systems has seen its popularity steadily grow.
AtomStore Price List – Overview of Available Packages
The platform offers a wide range of subscription options , for both B2C and B2B sales. Additionally, you can choose from one of the platform's ready-made implementation packages. B2C subscription prices start at PLN 699 net per month, while the cheapest B2B subscription costs PLN 1799. However, a more expensive subscription guarantees access to a wider range of functionalities and additional modules, and also provides a larger data transfer limit.
The implementation packages offered by the AtomStore platform include services such as:
- data migration;
- basic graphic work;
- professional analysis before implementation;
- integration with payment methods, courier companies and price comparison websites.
The platform offers four basic implementation packages, from the simple Start package to the Premium solution for the most demanding customers.
Key functionalities of the AtomStore platform
The platform offers its customers the necessary tools for effective and intuitive store and sales management.
Sales
This is undoubtedly the most important and fundamental function of any store. The AtomStore platform allows for effective and efficient sales organization. It also allows you to enable and disable promotions, grant discounts, and organize sales. Using the platform's practical features, you can create a system of related promotions and price lists tailored to selected groups of potential customers.
Product Catalog
A store equipped with a properly functioning product catalog is a place where customers can easily and intuitively navigate, search, and filter the product range. All of this can be streamlined with the AtomStore platform's functionality. It allows for automatic product assignment to a selected category, the creation of listings, and the implementation of optimization measures.
SEO
It's difficult to achieve strong sales without proper online visibility. AtomStore provides its clients with practical optimization solutions, providing invaluable assistance in reaching a wide customer base. The platform streamlines the creation and customization of meta tags and alternative descriptions for photos and graphics. The AtomStore system also generates a sitemap and corresponding URLs for all store subpages.
Store appearance
The AtomStore platform offers not only purely technical improvements but also assistance in improving or editing the appearance of your online store. Although this isn't a common solution in SaaS-based software, AtomStore , with the specific needs and requirements of premium customers in mind, has incorporated this feature into its offering. With it, you can rearrange store elements, choose an attractive template, or change the default view of your website.
Customer service
Using the AtomStore platform, you'll gather and catalog all the essential information about your customers. Furthermore, you'll be able to filter their lists for specific needs and perform selected group operations, such as creating a directory of regular customers or assigning discounts and coupons.
AtomStore – integrations
The platform offers more than just basic functionality, including the functionality and appearance of the store itself. It also offers a wide range of integration options for external systems. With AtomStore, you can integrate numerous solutions useful for running an online store, including:
- accounting and finance;
- payment systems;
- price comparison sites;
- wholesalers.
The platform works with external systems such as: Subiekt, COmarch, wFirma.pl, Action, Przelewy24, PayU, Ceneo and Skąpiec.
Marketing support at AtomStore – what tools will you receive?
AtomStore subscribers can also receive expert support in a broad range of marketing areas. These practical platform features significantly simplify and automate all marketing processes, such as sending newsletters, creating loyalty programs, and conducting A/B testing.
With AtomStore, you can also personalize and effectively target your newsletter, generate leads with attractive and effective landing pages, and award points and rewards to selected customers. The numerous opportunities the AtomStore platform offers and provides its clients don't end there, and the numerous positive user reviews speak for themselves.
Summary
The above article covers the following topics:
- Definition of an e-commerce platform and its application in online business
- Benefits of implementing an e-commerce platform in an online store
- Characteristics of the AtomStore sales platform and its position on the market
- Overview of the pricing structure and available packages offered by AtomStore
- The most important functionalities offered by the AtomStore platform
- Possibilities of integrating AtomStore with external systems
- Marketing tools available on the AtomStore platform
