Does your marketing agency understand your products as well as you do? At Verseo, that's key! Sales growth of over 49% and a 56% increase in ROAS year-over-year are just the beginning. Discover how we transformed advertising campaigns into long-term partnerships based on shared values and a deep understanding of the product.
Mokosh Cosmetics is a brand for which skincare is a promise. For nearly 12 years, it has been proving that advanced technology combined with natural ingredients is a recipe for maximum effectiveness. For Anna Rutkowska-Didiuk, co-owner of Mokosh Cosmetics, finding a partner who runs campaigns with the same level of care, commitment, and sincerity was crucial.
Interview with Anna Rutkowska-Didiuk from Mokosh Cosmetics about the details of cooperation with Verseo.
A partnership built on trust and effectiveness
When two companies that prioritize detail and quality come together, the results are sure to be spectacular. Our relationship with Mokosh Cosmetics is a perfect example of how shared values (such as transparency, honesty, and respect for time) translate into tangible benefits.
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Nikodem Szarata, an expert at Verseo, clearly emphasizes:
This wasn't just another project for us. I use Mokosh myself, so I know it works. That's why I wanted the campaign to be as effective as their creams.
Numbers that speak for themselves
We started with precise Google Ads, but quickly expanded our collaboration to include SEO, Meta Ads, and TikTok. At Verseo, we don't run campaigns without a goal—we create the strategy.
Here are the measurable results we achieved with Mokosh Cosmetics:
- Sales value increase (January-August 2025 y/y): over 49%
- ROAS increase (January-August 2025 YOY): over 56% (including Google Ads, Meta Ads and SEO costs)
- Cumulative online sales growth (2022 to 2024): over 28%
- Generating TikTok views: over 16 million
- Key metrics: more traffic, higher conversions, effective budget management and, above all, more customers who come back for products that simply work.
CASE STUDY VERSEO – check what results we deliver for our clients.
More than campaigns, more than cream
Anna Rutkowska-Didiuk appreciates Verseo above all for adapting our activities to the aesthetics, ethics and values of Mokosh:
The Verseo agency put a lot of effort into learning about our industry, our products, and understanding our client. Thanks to this, we speak the same language, and our proposed initiatives are effective," emphasizes Anna Rutkowska-Didiuk.
The co-founder of Mokosh Cosmetics concludes the interview by stating that good cosmetics speak for themselves, but a good campaign makes them reach a much larger number of people.
Want to know all the details and see how Nikodem Szarata and Anna Rutkowska-Didiuk talk about this collaboration?
Watch the full VIDEO interview! See how Verseo delivers results, delivers on promises, and becomes a trustworthy partner for discerning brands!
Interview: Anna Rutkowska-Didiuk, co-owner of Mokosh Cosmetics, and Nikodem Szarata, Customer Success Manager at Verseo, discuss strategy, partnerships, and decisions that deliver results, not just clicks. Joanna Michalska-Cerba was responsible for SEO.
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Summary
The above article covers the following topics:
- Verseo and Mokosh Cosmetics have created a long-term partnership based on shared values and a deep understanding of the product, which has translated into spectacular e-commerce results.
- As a result of the cooperation, the Mokosh brand achieved an increase in sales of over 49% and a 56% higher ROAS year-on-year.
